Executive Track

Learn how to anchor digital initiatives to business value and ROI models to validate success.

Tuesday, October 15
10:15 AM – 11:00 AM

Making the ROI Case for Ongoing Board Level Buy In

Learn how to build your business case for eCommerce. Plus, identify the most appropriate KPI’s for your business to obtain on-going support for the investment and align it to your organization’s growth objectives.

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Tuesday, October 15
11:05 AM – 11:50 AM

Keys to a Successful Customer – Partner Relationship

In this session, you will learn how to determine if your partner is “the one” and hear about best practices that will help you make the most out of your partner relationship.

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Tuesday, October 15
1:00 PM – 1:45 PM

Win-Win: Going Direct to Your Customers Without Disrupting Your Channel

Learn about the impact and growth of B2B marketplaces and what the trend means for B2B buyers and sellers – especially distributors!

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Tuesday, October 15
2:45 PM – 3:30 PM

A Framework for Alignment and Digital Transformation

From people to processes and tools, learn what priorities and readiness you need to deliver an optimized B2B experience to your customers and organization.

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